Zetta Florence
Zetta Florence, the cherished family-owned hub for creators and collectors, is renowned for its high-quality stationery and art supplies, exuding nostalgia and elegance. The brief was to create two of their popular annual calendars—the themes being The Natural World and Parks Australia. The designs had to be in-line with Zetta Florence's distinct and recognisable aesthetic, and elaborate on the story that would unfold into monthly visuals using the two themes provided. Each month tells a story, each page is an artwork—a functional delight for your space. The Natural World's artwork was used to expand the range to include notebooks, notepads, wrapping paper / posters and cards.
Services included:
Graphic Design
Product Design
Georgina—Founder, Zetta Florence
“Ilana worked autonomously within a team of four designers. The short deadline was challenging, but it was made much easier with Ilana’s professionalism and intelligent approach. She grasped the brief immediately, needed little direction, and worked diligently to deliver ahead of schedule. Ilana listened to comments, re-adjusted where necessary, and the results were above expectations. We would have no hesitation in recommending Ilana for creative artwork with tight timelines.”
